Museum of Jewish Heritage launches digital guide with Julianna Margulies, Eleanor Reissa & More


On June 29, New York’s Museum of Jewish Heritage – A Living Memorial to the Holocaust will launch a new digital guide on Bloomberg Connects, Bloomberg Philanthropies’ free arts and culture app.

The Bloomberg Connects app, which can be downloaded from Google Play or the App Store, makes the museum accessible through photo, audio and video capabilities for both on-site and remote visitors, who can gain access and insight into the collection, exhibitions and Provide educational resources of the museum. On site, the app transforms a user’s mobile phone into a hands-free experience and a single source of information. Offsite allows users to explore institutions from anywhere.

Specifically, app users can view and learn about selected works in the museum’s exhibitions, watch video presentations of the museum’s public programs and events, access museum podcasts, and download educational materials for use in schools.

Notably, the audio tour for the museum’s highly anticipated new exhibition, The Holocaust: What Hate Can Do, will be offered through the app, with narration by decorated actress Julianna Margulies, winner of eight Screen Actors Guild Awards, three Primetime Emmy Awards and one Golden Globe and Eleanor Reissa, the Tony, Drama Desk and Outer Critics Circle Award-nominated director, Broadway and television actress, award-winning playwright and former Artistic Director of the National Yiddish Theater Folksbiene.

“It was a privilege to be part of such an important institution. I hope everyone will come to see this exhibition. It is an essential part of understanding our history and connecting to our future,” says Margulies.

“As the daughter of parents who witnessed the Holocaust – my father in Auschwitz and Monowitz and then on the death march and my mother in Uzbekistan and later in the DP camps – I am so grateful to be a small part of their story, responsible for it was not a ‘story’ but her life. This thoughtful, challenging exhibition allows us to understand human nature – the light and dark of which humans are capable. There are too many lessons we still have to learn,” says Reissa.

Anthony Mordechai Tzvi Russell, acclaimed singer and Yiddishist, and actress Lauren Lebowitz also feature in the audio guide.

The new exhibit, which opens for previews on June 30, is a 12,000-square-foot presentation of Holocaust history that reveals what happens when hatred and bigotry are left unchecked. This monumental exhibition showcases over 750 valuable personal items, testimonies, photographs and films, many of which are being shown for the first time and mostly come from the museum’s acclaimed permanent collection.

“We are delighted to partner with Bloomberg Philanthropies and honored to join the ranks of other important cultural institutions leveraging this new technology,” said Jack Kliger, the museum’s President and CEO. “The Bloomberg Connects app will improve the experience of visitors to our museum and make our institution more accessible to those unable to attend in person. We are firmly committed to preserving the history of the Holocaust, imparting its lessons through educational programs, and presenting cutting-edge exhibitions that engage and inspire visitors. This app will expand our reach and capabilities to that end.”

Bloomberg Connects offers free digital guides to cultural organizations around the world. The app platform is part of Bloomberg Philanthropies’ longstanding commitment to supporting digital innovation in the arts. Bloomberg Connects makes it easy to access and engage with art and culture via mobile devices, when you’re in person or visiting anytime, anywhere. With dynamic content exclusive to each partner organization, the app offers a range of features including video, audio and text; expert commentary; and orientation maps. Follow Bloomberg Connects on Instagram, Facebook and Twitter for updates on new guides, exhibit highlights and more.

About Bloomberg Philanthropies

Bloomberg Philanthropies invests in 941 cities and 173 countries worldwide to enable as many people as possible to live better and longer lives. The organization focuses on five key areas for creating lasting change: arts, education, environment, government innovation and public health. Bloomberg Philanthropies includes all of Michael R. Bloomberg’s giving, including his foundation and personal philanthropy, as well as Bloomberg Associates, a pro bono consultancy operating in cities around the world. In 2021, Bloomberg Philanthropies distributed $1.66 billion. For more information, please visit or follow us on Facebook, Instagram, YouTube and Twitter.

About the Museum of Jewish Heritage – A Living Memorial to the Holocaust

The Museum of Jewish Heritage – A Living Memorial to the Holocaust is New York’s contribution to the global responsibility to never forget. The museum is dedicated to the vital task of educating a diverse audience about Jewish life before, during and after the Holocaust. The Museum of Jewish Heritage, the third largest Holocaust museum in the world and second largest in North America, anchors the southernmost tip of Manhattan and completes the cultural and educational landscape it shares with the Statue of Liberty and Ellis Island.

Maintaining a collection of nearly 40,000 artifacts, photographs, documentaries, and survivor testimony, the Museum of Jewish Heritage includes classrooms, a 375-seat theater (Edmond J. Safra Hall), dedicated exhibition galleries, an educator’s resource center, and a Garden of Stones memorial art installation , designed by internationally acclaimed sculptor Andy Goldsworthy. The museum is home to the National Yiddish Theater Folksbiene and the JewishGen.

The museum’s current offerings include Boris Lurie: Nothing To Do But To Try, a first-of-its-kind exhibition on the 20th-century artist and Holocaust survivor, on view through November 6, 2022. The Holocaust: What Hate Can Do opens in the museum’s main galleries on June 30, 2022.

In addition, the museum offers free pre-recorded virtual lessons for students taught by a museum educator using his Holocaust curriculum lesson plans. Designed for junior high and high school, available on demand, lessons allow student interaction via chat and polls, provide certificates of completion, and resources for additional research. Learn more:

The museum receives general operating support from the New York City Department of Cultural Affairs and the New York State Council on the Arts.

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