10 Worst YouTube Apology Videos Ever


Images via YouTube

apology videos. Screw it up online and you’re bound to make one. These videos are very formulaic youtube to the point where Smosh turned it into a song and made fun of the format. In case you never saw what those videos were, it’s a YouTuber apologizing on camera after being caught doing something problematic. Usually, this is a PR move to cleanse their brand because if they don’t say anything, brands will dump them and lose fans, affecting their income and influence.

Although genuine apology videos have been made over the years, some are clearly disingenuous. Even if they’re not fake, the person in question should know 100 percent better, especially if they know their audience very well. So many YouTubers, even the big ones, have come to apologize on camera, some more than once. It’s up to the fans to decide if they deserve a second chance or not.

Here are 10 of the worst YouTube apology videos ever uploaded to the platform.

10. Pewdiepie

Pewdiepie’s apology video for the Fiverr incident was professional on the one hand, but at the same time he kind of blames everyone for portraying him as a terrible person. While that’s debatable, some of this YouTuber’s recent videos tend to make the same mistakes, except that he makes fun of people’s disabilities. The guy should let someone know before hitting upload that their video would cause problems, context or no. At least he learned something from his mistakes, right? Right?

9. Tana Mongeau

One of Mongeau’s biggest mistakes was founding Tanacon. Not only were people hurt and sunburned, but it was so disorganized that people wanted answers. She had to appear on Dawson’s channel just so she could explain herself. Not to mention that she did brag a bit on social media when she heard so many people had turned up, but didn’t dare ask, “Are they alright?” She apologized multiple times for the massive mistake in the Review that caused this convention in the same week as Vidcon. At least she tried to take responsibility for it since there was no announcement of Tanacon 2.0. ever. Everything that happened on that hot summer weekend left many questions in people’s minds.

8. Game Theory

Ah, Matpat, when will you learn that with great power comes great responsibility? As a man who enjoys looking at his own YouTube data and has gathered tons of information about his audience, he should have known he had an impressive audience. Asking your viewers to help find this “canceled ARG game” was probably the wrong move. At least he addressed it, but the damage is done. He should have known better.

7. WillSmith

Yes, Will Smith is a YouTuber. He’s collaborated with fellow YouTubers like Lily Singh and was the frontman for YouTube Rewind 2018. The guy also vlogs and produces original content on his channel, so he counts right away. Smith addressed the slap at the Oscars and said he was ready to speak to Chris Rock. The apology could have been genuine, but the production of this video made it look like it was a PR stunt to ensure its image wasn’t completely tarnished.

6. Jeffree Star

Jeffree Star has apologized way too many times, to the point where it’s hard to catch up. Finally, the guy tends to surround himself with drama. In the video shared here, he addressed that he no longer wanted to expose James Charles for what people were calling “Dramagedon.” He said he no longer wants to be the same “toxic” person he was in the past, but this is the second apology in which he says so. Not to mention, he apologized again in 2020 when he said he wanted to be a better person. What’s the point of apologizing when you’re going to make the same mistakes?

5. The Fine Brothers

Let’s start by saying that you can’t trademark the word “react” or the act of “reacting to something.” Normally that kind of thing should be common sense, but I think The Fine Bros knew this, which is really embarrassing. The Fine Bros tried to establish themselves as the largest channel of reaction on the platform, but when they tried to monopolize the genre, it completely backfired. Not only has her channel been on the decline, but former kids and teens who were on the show have spoken out about what’s really going on behind the scenes.

4. Jake-Paul

This apology video is mediocre at best. First of all, the apology is at the end of the video. Before that, it’s just him vlogging and doing the usual stuff. After that, he starts sounding real and says he wants to get better. He first apologized to his brother over a diss track. He then addressed the It’s Everyday Bro video and how he wasn’t a “good rapper.” Although he said he was doing it for fun, if anyone got hurt, he apologized.

That apology could have been genuine if he really meant it, but the guy made so many mistakes that it took Shane Dawson to clear his image.

3. Logan-Paul

Just like Pewdiepie, Logan knew what he was doing. He should have known that posting a video of him and his friends in that particular forest in Japan was a bad idea; There were even signs. Also, did you know that this was his second apology based on this Japan video? It was the first’s turn Twitter, where he published a short statement where he’s quite bragging about how much content he’s been producing on a daily basis. Surely someone who has been making videos for over a year should know better.

Can we agree that Post-Japan Logan is better? Like the guy actually got better instead of continuing with his antics.

2. Laura Lee

Two words – false tears. Lee apologized because people found her past racist tweets on Twitter. She tried to act like she was genuinely sorry, but viewers immediately called it wrong, even the crying and tears. Due to the negative response, she not only lost 500,000 subscribers, but also removed the video and replaced it with an official statement. This should be the worst apology video on YouTube, but unfortunately one YouTuber managed to top Lee’s “fake.”

1. Shane Dawson

Where do we start with this apology video? First of all, this video was uploaded just days after Jenna Marbles, when she addressed her past skits and how some of them could be offensive. When Dawson uploaded his video, literally one of his first statements was that he was “inspired” by Marble’s video and wanted to do the same. Take that with a grain of salt, but a lot of people interpret that as “Oh, he’s copying Jenna.” Not many people believe Dawson was genuine in that apology, and viewers said he did so because he was called out and wanted to protect his image.

People make mistakes, it’s a given, but you should know that your actions have consequences, especially if you’re a very popular and influential person. Keep in mind that not every apology video is created equal. They’re mostly done because they got caught and it’s a PR stunt to make themselves look better. It’s up to you to decide if the person really means it.


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